The night falls again and in Rotterdam 25 creative minds with different backgrounds gather, this time the Hub, where they are received by the Pressure Cooker team and members of 'Enlight'.
It's the third Pressure Cooker event organized by the 'Nieuwe Garde' ('New Guard') in Rotterdam. The meaning of Pressure Cookers is to come with the best result within a very limited time. To be precise; create with a group of young creative’s a solution for the problem a company is facing with.
It's the third Pressure Cooker event organized by the 'Nieuwe Garde' ('New Guard') in Rotterdam. The meaning of Pressure Cookers is to come with the best result within a very limited time. To be precise; create with a group of young creative’s a solution for the problem a company is facing with.
Though this time it was slidely different because 'Enlight' is in fact a codename. A new voice is emerging and will be on the market soon, and the Pressure Cookers had the pleasure to invent new promotional stunts for them!
I've been working on the rapport and some video, which will be online soon! Though it will be... uhm kind of... censored...
For Pictures:
http://www.pressurecooker.nu/2008_Enlight/website-fotoboek/
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