Third place, on Battle of Concepts (www.battleofconcepts.nl), with a concept for Nationale Nederlanden (www.nn.nl/), one of the biggest insurance companies in Holland. Their problem? The immense overload of data. How can they use this data for risk management?
NNSafe is an application developed for NN to calculate risks amongst their target group in actual, recent but also for future insurances. How does it work?
Mainly, the application researches the current database of clients, and connects to the major popular social networks like Hyves and Schoolbank. The application corresponds their own clients with users on those platforms, by simply matching names, resulting in the public details, which consists out of ‘places they visit’ and ‘groups they belong to’.
This information can be very much useful for this kind of risk management; because you can count the amount of groups, places, hobbies, sports and interests by seeing in how much they are representing in a certain field of behaviour. For instance, you can see that a client with a high risk behaviour is likely to be somebody who comes from a certain place in town, or has a special taste of cigarettes, likes to play dangerous sports, or belongs to groups of rebellious soccer supporters...
NNSafe is an application developed for NN to calculate risks amongst their target group in actual, recent but also for future insurances. How does it work?
Mainly, the application researches the current database of clients, and connects to the major popular social networks like Hyves and Schoolbank. The application corresponds their own clients with users on those platforms, by simply matching names, resulting in the public details, which consists out of ‘places they visit’ and ‘groups they belong to’.
This information can be very much useful for this kind of risk management; because you can count the amount of groups, places, hobbies, sports and interests by seeing in how much they are representing in a certain field of behaviour. For instance, you can see that a client with a high risk behaviour is likely to be somebody who comes from a certain place in town, or has a special taste of cigarettes, likes to play dangerous sports, or belongs to groups of rebellious soccer supporters... 
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